What is The Right Social Media Platform for SMBs?

Facebook leads all social media platforms in terms of daily active users, audience reach, and cultural impact. But, is it the best fit for your business? Every business has a unique audience, so what works for one business may not work for another. With all the available social media platforms to choose from, small- and […]

3 Ways to Ensure your Facebook Data is Private

Reports surfaced that data analytics firms can retrieve millions of Facebook users’ private information without their knowledge. Obviously, that doesn’t sit well with the public. But that doesn’t mean you can’t do anything about it. Here are three ways to guarantee your Facebook data remains private.

Five Social Media Marketing Tips

Nearly everyone uses social media. And whether you run a small- or medium-sized business (SMB) or a multinational conglomerate, social media platforms are great for their broad audiences, low costs, and high returns. But without careful planning, marketing in these communities can do more harm than good.

Five Social Media Trends of 2018

To say that social media is a small part of our lives is an understatement. Platforms like Facebook, Instagram, Twitter, and Snapchat are now integrated into our lives like never before. But what’s next? Can social media’s involvement go any further? These upcoming trends certainly point toward it.

Facebook Messenger: What’s New?

Over 330 million consumers connected with small businesses via Facebook Messenger in 2017 alone. It’s evident that the ‘phone call’ era is coming to a close. Since consumers now demand constant, immediate online connectivity with their local businesses, it is only fitting that Facebook Messenger’s latest feature grants consumers more flexibility in how they contact […]

How to Make Google Reviews Count

Google has recently modified their search results to display ratings from review sites like Facebook and Yelp. While this may seem like a small change, it has actually made Google reviews more important than ever in terms of SEO. With the following tips, your company can shine in the Google search results.

How to Create Salable Facebook Ads

Your products and services won’t sell, no matter how exceptional they are, if no one knows of their existence. That’s how advertising comes into play. Yet for a small business with a limited budget, an advertisement can cost big. But that’s no longer the case, thanks to the cost-effective platform known as the Facebook Ads.